Ground-breaking innovations are discovered when viewpoints, industries and cultures collide. Putting ideas quickly into the spotlight speeds up innovation.
Tieto Experience Hub establishes a transparent environment to discover new business models and concepts in the sweet spots between industries.We have a long history and deep-rooted expertise in different industries. Today we bring our clients around the same table to create entirely new business concepts around strategic topics. The XHub nurtures design talent and leverages transparency as a tool to accelerate innovation by facilitating real-time dialogue with consumers and the larger audience.Join the XHub and visibly stand out as a forerunner in changing perspectives.
1207 hackers gathered together around latest technology to hack the given challenges in end of Novebner in Helsinki. Very many of them using data as a source for innovative solutions. We joined forces with UPM to use data as a source to re-frame the supply chain. Tieto Intelligent Building challenged hackers to use our HQ data and to make buildings more empathic. Also one of our own hacking teams joined our customers Kesko's challenge with great success. Thank you all hackers and congratulations to all winning teams. Find some memories in form our images here.
Elo Data Science Hack was set out to find solutions for improving well-being among entrepreneurs. The objective of the hackathon organized by Elo and Tieto consisted of helping companies to succeed and entrepreneurs to keep well. The winners of the hackathon were selected in Espoo on 27 and 28 October.
"Elo Data Science Hack produced ideas for completely new digital concepts and services and challenged us to develop our existing services further. It proved to us that networks and open dialogue provide for faster and more flexible innovation. In addition, working in a hackathon-type setting appeals to larger audiences by introducing a new way of doing things. We believe that Elo Data Science Hack impacts more than just helping us to develop our services more rapidly: it will also make a whole new audience aware of the challenges of maintaining capacity for work," says Elo Development Director Eija Kaipainen-Perttula.
The team that won the hackathon had developed a complete service, including everything from the technical solution to the final action: Risk groups are approached through their mobile phones. The users receive a text message asking a few questions to verify their account, and based on their answers they are also directed to a more in-depth analysis of their situation. The team demonstrated its solution with a commonly used depression questionnaire which helps to determine the severity of the situation and to awaken the user to it.
"As the largest provider of pension insurance for entrepreneurs in Finland, we are of course extremely interested in the well-being of Finnish entrepreneurs. We have over 85 000 entrepreneur customers, and the best way to reach all of them is to employ digital solutions. Furthermore, we also want to offer our customers new kinds of intelligent services to support their well-being," says Elo CEO Satu Huber.
"Elo has great interest in the well-being of Finnish entrepreneurs, because according to our research the well-being of the entrepreneur is connected to the success of the company. Growth entrepreneurs in particular experience a higher level of well-being than other entrepreneurs. Finland needs entrepreneurs who have the courage to employ themselves and the potential to employ others, as well," Huber continues.
A total of 12 teams specialized in data utilization took part in the hackathon. The winning team was awarded with a prize of 5 000 euros. An additional prize consisted of an opportunity to participate in the idea incubation programme 'Tieto Data Incubator' of Tieto Data-Driven Businesses unit. The incubation programme develops data-based ideas and tests whether they might have business potential.
"I am delighted that we are able to offer the 'Ask Neurons' team an opportunity to participate in the Tieto idea incubation programme. During the two-day hackathon, this team built a self-learning deep neural network that was able to learn to predict the time when an entrepreneur would be retiring on a disability pension. There are a lot of applications for these kinds of prediction models in various fields, and we want to study them together with the 'Ask Neurons' team via Tieto idea incubation programme", says Taneli Tikka, who is the Head of Innovation at Tieto Data-Driven Business unit and also acted as a member of Elo Data Science Hack jury.
The hackathon was supported by Tieto's innovation promotion concept, Tieto Experience Hub. Tieto XHub has organized several innovation events and hackathons in co-operation with Fazer, Cargotec and UPM, as well as other customer companies. The hackathon realized in partnership with Elo was part of the one-year innovation programme enacted by Elo and Tieto.
Junction is Europe’s largest hackathon, taking place just before the start-up event Slush in Helsinki, Finland. It is a converging point for developers, designers, and entrepreneurs from across the world. Junction is held on November 25-27 in Helsinki. This year Tieto is taking part with two challenges.
Tieto’s first track in Junction is to bring buildings into the digital age. The Intelligent Buildings track is hosted by Tieto and the facility services company ISS. The aim is to create a mobile app that supports building operators and maintenance in their daily tasks. Hackers can access data gathered from 6 000 sensors at Tieto new headquarters in Keilalahti, Espoo. Data includes e.g. air quality, indoor positioning and energy consumption data.
The winning team will get a place in Tieto Data-Driven Businesses incubation program. Tieto will finance the development of the most business-ready idea from proof of concept to production. The total value of the prize can be seen to be up to 100 000€.
– We are looking for a solution that takes into account the needs of the user 24/7 and will create a brand new service to help workers in their daily life. At the end, the solution will hopefully makes buildings more empathetic. In addition, I am very happy to offer the most exciting idea from the hackathon the possibility to enter our own Tieto Data Incubator. Together we will take the idea into production, and in the future see it become implemented in intelligent buildings, says Tomi Teikko, Director, Intelligent Buildings.
UPM and Tieto hack the paper industry's supply chain for a better customer experience
In Junction, UPM wants to create new, innovative digitalized solutions for its supply chain. Tieto has been selected to support UPM in this strategic innovation effort.
UPM are producing and shipping a large amount of paper to customers around the globe, something that requires thorough planning and reliable data. With the help of IoT and data analytics UPM wants to innovate new ways of working, to improve both efficiency and customer satisfaction.
– At Tieto, we firmly believe that we can make the future more intelligent via open innovation and data. With the immense amount of information from UPM's supply chain, we can create unforeseen services together with hackers and partners in the ecosystem. Hackathons are a great way to shake up the status quo and motivate to build products and services with superior customer experiences, says Ksenia Avetisova, CX Lead at Tieto Experience Hub.
The UPM track in Junction hackathon is arranged by Tieto's strategic innovation program Tieto XHub, together with UPM and IBM. During this year Tieto XHub has organised a range of open innovation events, such as hackathons, to ensure value creation for customers like Fazer, Cargotec and Elo.
– Tieto has a long history of working together with UPM and with this hackathon we continue to expand our common capabilities and excellence in the data-driven environment. The team is truly excited to use this hackathon as a platform to innovate concrete ideas that bring value for UPM's business and customers, continues Ksenia Avetisova.
On the road to Slush
Junction hackathons are paving the way for Tieto’s participation in Slush. Tieto is participating in Slush 2016 with the aim to boost innovation and growth together with the vibrant startup ecosystem. In Slush, Tieto hopes to meet the best talent in the market and also grow its ecosystem of start-ups.
Why Tieto is participating in Slush, Tieto CEO blog:
Can data revolutionize building maintenance? Blog by Tomi Teikko:
Rethinking the supply chain with data
Get to know Tieto Experience Hub:
For more information:
Tomi Teikko, Director, Intelligent Building
Phone: +358 40 500 94 00
Ksenia Avetisova, CX Lead at Tieto Experience Hub, CEM
Phone: +358 46 811 4913
Innovation is more than invention: it is the process of applying an idea or invention into practice. The nature of this process is changing. Firms are increasingly specialised and inter-dependent. Innovation is becoming more inter-organisational and non-linear.
This is made evident by the emergence and growing popularity of concepts like open innovation, networked innovation and ecosystem. One thing they have in common is that they highlight the importance of collaboration, that no firm has truly game-changing potential on its own. But to succeed, it is not enough to simply get together. Managing innovation in an inter-organisational setting is difficult. For an idea to really take off, momentum needs to be built and maintained.
By momentum we mean the perceived energy and enthusiasm associated with pursuing a goal. Its impact on innovation is best described through an analogy. Let’s say you want to send a satellite to another solar system. Because of the gravitational pull of the sun, it would require virtually impossible amounts of fuel to shoot out in a straight line. Instead, you would use the gravitational field and orbital speed of planets to gain momentum for your spaceship. This is called the the gravity assist maneuver, and it is being used all the time, because it is the fastest and cheapest way of launching stuff far out into space.
But you are probably not in the satellite business. Let’s rather say you want to develop a novel service and introduce it to the market. According to the analogy, the idea for the service is the spacecraft and its path is the innovation process. Momentum is gained by interacting with different supportive actors, represented by planets, who have varying resources at their disposal. In addition to gaining momentum, these interactions can also redirect the path of the process. The goal is ultimately to gain enough momentum to reach escape velocity, that is, to achieve commercial success for your service. And just like with space travel, the gravitational slingshot of innovation presents an overall smarter approach to innovation compared to going at it unassisted.
Suspiciously simple, right? Reality, of course, is more interesting. Throughan example of collaboration in innovation between Tieto Experience Huband Fazer Food Services we illustrate the process in 3 main steps: how an idea can take off, gain momentum and enter the market.
1. Conception of the idea
The case with Fazer Food Services is interesting because the innovation process started well before there was an idea. Rather, the process started with what their leadership team wanted to achieve: to find new digital means to drive the business forward and ahead of competition. The push to try new ways of working, engaging customers and identifying partners led Fazer Food Services to experiment with the hackathon method, which is a part of the Tieto XHub innovation program. We’ll illustrate the case using the gravitational slingshot model of innovation.
Gravitational slingshot of innovation: case Fazer Food Services and Tieto XHub:
The process started with the core project team of Tieto Experience Hub doing some ground-work on the project. In the figure this is represented by the line orbiting Fazer Food Services. The early phase of the project was mainly about planning and alignment, getting different departments and units to define common goals and identify best path to achieve them. Challenges in this stage included tight deadlines and managing a large number of stakeholders and simultaneous streams of ongoing work. High motivation of all team members and fast decision making allowed to achieve the targets and move forward.
Involving the value network was central to successfully setting up the CXHack event. Invited jury members, startups and university program partners created buzz and generated interest around the event. The main challenge at this stage was identifying potential partners that could provide most value and getting them onboard. Success was ensured by an aligned communication efforts of the combined Fazer Food Services and Tieto XHub
2. Gaining momentum
The CXHack event brought together large amount of stakeholders in a two day hackathon event, aimed at solving the challenge of continuous feedback collection at catering restaurants. Due to its intensity, the hackathon worked great for building momentum. The atmosphere was described as “electric”. The event also presented a great puzzle of complexity, which was solved by distributing responsibilities to certain team members and real-time coordination from the core team. A flexible agile and lean approach worked very well and allowed to execute the event and manage all stakeholders expectations correctly.
A Technical Proof of Concept (PoC) was created by the Tieto team in collaboration with the Fazer Food Services team and with steering from the inventors of the idea. The creation of the PoC answered some questions but raised many new ones for the actual pilot. Mutual investment of time and effort into creating the PoC was the key to making it happen fast after the hackathon took place.
Amica restaurants requesting the service to be piloted in their locations following the CXHack allowed Fazer Food Services to take the next step and together with the Tieto team to run the pilot. A common difficulty with open innovation events is that there is no continuity. Concepts in many cases remain as a collection of ideas that serve more as inspiration for internal teams than as real roadmaps for innovation. Due to high interest and multiple requests from the restaurants of Fazer Food Services, the decision was made on the leadership team level to run the pilot in two selected restaurants.
3. Entering the market
In the end, the market success of the service is in the hands of the users. The customers and restaurant staff decide whether this innovation brings value to them or not. The PoC is running until midsummer. So far the guests have been gladly participating in providing contextual feedback on a daily basis, giving guidance to the restaurant staff on immediate and long-term improvements to customer service. The end result is not yet known, but we are excited to see whether this solution is scalable and able to substitute the current feedback collection process for all 1200 Amica restaurants in the Nordics.
The role of momentum in innovation is often overlooked, while the importance of resources and capabilities is sometimes overemphasised. Innovation is routine-breaking per definition; it forces you to develop new capabilities anyway. And in the modern economy you can tap into the global pool of resources through collaboration. Therefore, what you think you are currently able of, your current capabilities, should not really be a limiting factor of innovation. Momentum, however, is always needed to overcome the resistance to change and various obstacles that present themselves in every innovation process.
How to do it then? The hackathon is a great method for gaining initial momentum because it is all about enabling an energetic, enthusiastic and creative atmosphere. The challenge, of course, is to maintain that enthusiasm among different actors, whether they are external partners or different units of your firm. No one solution fits all, but rapid prototyping and getting quick customer feedback are techniques with a proven track record of keeping things in motion.
The gravitational slingshot analogy aptly illustrates how innovation depends on interactions with supportive actors. It is intended to be generalisable to any innovation process and offers a visual model for partners to discuss shared goals and potential ways to reach them. Collaboration in innovation may be tricky, but it is necessary to realise those out-of-this-world ideas.
Design is an exciting journey where you cannot know the end result from the start. In the beginning you may have a direction, but often this will change based on the findings as you go along. It requires patience, adaptability, empathy towards the user and an open mind. At its best, it brings insights for innovation.
At the start of this year, we started the Tieto Experience Hub design journey with Elo Mutual Pension Insurance Company to help develop new digital services to support the wellbeing of entrepreneurs. This journey included a lot of new concept ideas and new ways of working, but the most valuable insights relate to discovering genuine user needs. Here are some of our key findings.
Discovering real user needs
In order to design great products and services it´s crucial to understand who you are designing for; who is the customer and who is the user. Users are always the best source of information and guide towards solving the right problems, which is why user testing should be done early and often.
During our Elo design project, we made several user validations with different kinds of prototypes, from simple paper models to more advanced and detailed html designs. In order to gain a rich understanding of the target entrepreneur group we talked to brick-and-mortar business owners, tech startups, franchisees and many more.
One might think that these test users had very different interests, but actually we found that the general pain points and aspirations were very much the same. All the identified needs were very down to earth. Thus, the service had to provide concrete benefits for the user and solve their everyday challenges.
User needs that repeatedly came up related to networking, peer-to- peer support, time management and gaining knowledge and capability to use digital tools. Busy entrepreneurs also appreciated efficient use of the application. Getting feedback from the real users is always an eye-opening experience, as it allows us to validate the correct approach and guide the design process in the right direction. It also requires the ability to question the designers own beliefs.
It´s not the product or service, it´s the value it creates
During our design journey we discovered that wellbeing meant different things to the users than we initially expected. In fact, wellbeing for entrepreneurs was very closely correlated with a healthy business.
This is why we started designing a digital service to support their daily business activities. This meant we could indirectly support the user’s personal wellbeing and reduce stress. At its best, great design brings value for end-users, customers and the business.
As Peter Drucker has stated: “What the customer buys and considers value is never a product. It is always utility, that is, what a product or a service does for the customer.”
Good design makes the life of the user better. A positive user experience has the potential to expand to the general impression that everything
related to the product or service is good. In order to design superior products and services, we need to understand the businesses we work for and what they need in order to grow.
New business opportunities increasingly exist outside traditional industry boundaries. User-centered design methods enable us to discover these opportunities and create more impactful products and services - for both our business and the people who use them.
You can read more about 'Elo develops – Elo kehittää' innovation program and follow its activites here: www.elo.fi/elokehittaa (in Finnish).
We have four main tools in the X Hub toolbox. With these tools, we device a personalised innovation agenda proven to bring value to your business.
BIZ // X-industry workshops
Half-day hands-on business innovation workshop that brings multiple stakeholders together to produce a high-impact concepts. Facilitated by XHub experts and invited
DSGN // Design projects
World-class team to make your new business concepts come to life through cutting-edge design. Visibility and validation with customers through Tieto XHub social engagement platform.
TECH // Hackathon factory
Tieto CEM and Industrial Internet come together with start-ups and tech & design community to find new solutions in agile hands-on rapid prototyping marathons.
Team-up for a game of CX and explore benchmark businesses around selected theme.
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