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IT market

Understanding the IT market

 IT market drivers

  • Digitalisation of our customers' businesses is accelerating in support of a twofold agenda: a new generation of digital platforms is being built – and at the same time, existing legacy systems are being modernised.
    • growing revenue through innovation
    • reducing costs through improved efficiency.
  • Customers are investing in new technology, such as analytics, to expand their existing product and service portfolios and to improve user experience.
  • New technology will enable a new data-centric ecosystem, where individuals are provided with personalised experiences – in many cases, by new service providers utilising automated services.
  • Emerging services based on new technologies such as the cloud, software robotics, artificial intelligence and blockchain are expected to experience double-digit growth, and the decline in traditional services will continue.
  • In line with the trend of sustainability becoming the new normal, customers see digital solutions as an enabler and facilitator of long-term sustainability in their operations. For example, IT solutions will continue to reduce CO2 emissions through reduced energy consumption, material use or transportation.
  • Co-creation with partners and customers is becoming more important in order to make the best use of the new technology for our customers and to speed up innovation. This trend is accelerated by increasing openness, as open APIs (application programming interfaces) and open data are making collaborative innovation possible.

Our market position

Market position in IT services:

  • The size of the IT services market comprising Finland, Sweden and Norway is ~ EUR 14 billion (IDC 2017)
  • The leading market position in IT services in Finland
  • Among the top 3 vendors in Sweden
  • Among the top 6 players in Norway

Tieto's competitors in different customer industries, services and regions vary greatly. We have chosen to differentiate ourselves by combining our industry expertise and the best available technology in solutions that best serve our clients' business renewal.

Our major competitors include both international IT service providers, smaller niche players and geographically focused companies. Most competitors provide a wide range of consulting, systems integration and managed services. In industry solutions, there are multiple competitors.

Our major competitors are:

  • International IT service providers, such as Accenture, Atos, CapGemini, DXC Technology, IBM and CGI
  • Indian players: HCL, Infosys, Tata Consultancy Services and Wipro and Cognizant
  • Smaller geographically focused companies, such as EVRY

Most competitors provide a wide range of both project services and continuous services.

Product development services market

We provide R&D software engineering services globally for the telecom, semiconductor and consumer IoT sectors, and are expanding into new areas, such as automotive. We are well-known for our competence in cutting-edge technology and software development methods, as well as for taking full responsibility when delivering complete software solutions. Our well-established presence in the Nordic countries, as well as Eastern Europe and Asia, enables us to be flexible and cost-efficient. In the R&D services, Tieto's competitors are mainly global companies, such as TCS, Wipro and Altran.


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